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Teaching Notes

Discovery IQ by GE: Launching Super Value PET/CT Scanner

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Anand Kumar Jaiswal, Suresh Malodia
Journal: Teaching Notes
Teaching Notes 1–23.
Published: 31 March 2018
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Teaching Notes

Aava Natural Mineral Water (A)

Available to Purchase
Anand Kumar Jaiswal, Harit Palan, Ingita Jain
Journal: Teaching Notes
Teaching Notes 1–24.
Published: 31 March 2015
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Teaching Notes

Aava Natural Mineral Water (B)

Available to Purchase
Anand Kumar Jaiswal, Harit Palan, Ingita Jain
Journal: Teaching Notes
Teaching Notes 1–10.
Published: 31 March 2015
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Teaching Notes

GE in India: Changing Healthcare

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Suresh Malodia, Anand Kumar Jaiswal
Journal: Teaching Notes
Teaching Notes 1–24.
Published: 07 January 2015
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Teaching Notes

Cerenity Sanitizer: Marketing Research for New Product Launch (B)

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Anand Kumar Jaiswal, Sachin Kumar Singh, A Manu
Journal: Teaching Notes
Teaching Notes 1–21.
Published: 31 March 2014
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Teaching Notes

Cerenity Sanitizer: Marketing Research for New Product Launch (A)

Available to Purchase
Anand Kumar Jaiswal, Sachin Kumar Singh, A Manu
Journal: Teaching Notes
Teaching Notes 1–14.
Published: 31 March 2014
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Teaching Notes

Prayas by Sanofi-Aventis in India: Making Healthcare Accessible to the Bottom of the Pyramid

Available to Purchase
Harit Palan, Anand Kumar Jaiswal, Jagdip Singh, Garima Sharma
Journal: Teaching Notes
Teaching Notes 1–30.
Published: 14 November 2011
View article titled, Prayas by Sanofi-Aventis in India: Making Healthcare Accessible to the Bottom of the Pyramid
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Teaching Notes

Radio Mirchi: Marketing Strategy for the Bangalore Market

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Anand Kumar Jaiswal, Harit Palan, Prashant Panday, Nandan Srinath, Tapas Sen, Srinivasa Shenoy
Journal: Teaching Notes
Teaching Notes 1–26.
Published: 10 June 2010
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Teaching Notes

Radio Mirchi: Entry into Kolkata Market

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Anand Kumar Jaiswal, Harit Palan
Journal: Teaching Notes
Teaching Notes 1–27.
Published: 08 August 2008
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Teaching Notes

CavinKare Private Limited (B): Entry into Soaps and Detergents Market

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Anand Kumar Jaiswal
Journal: Teaching Notes
Teaching Notes 1–13.
Published: 17 August 2007
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Teaching Notes

CavinKare Private Limited (A): Challenges of Sustaining Growth and Expanding Business

Available to Purchase
Anand Kumar Jaiswal
Journal: Teaching Notes
Teaching Notes 1–22.
Published: 17 August 2007
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