... as presented in the case are real. Relevant courses and levels This case is formulated for university undergraduate students in their third or fourth years of study and graduate students. It is appropriate for strategic management and co-operative/not-for-profit management classes intended for a 60–75 min...

...Dalvadi Yagnesh; Madhura Tilak; Lakew Alemu; Chetna Makwana; Vijaya Sherry Chand Mr D M Patel, Senior Manager, Mobile Fish-selling Vans project, Gujarat Fisheries Central Co-operative Association Limited (GFCCA), had to present a plan to the Governing Body for the project which had been making...

... would sell and how to sell the output. The weavers were used to sell their products locally or at best to the co-operative which in turn supplied to the government emporia. There was uncertainty on whether these products were ultimately sold and payments made. There was no feedback loop on the emerging...