...Amarpreet Singh Ghura; Swati Lodha; Dharmistha Gala Corresponding author Amarpreet Singh Ghura profasghura@gmail.com © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only International business Growth strategy Dehydrated food Food...

... and managed restaurant featuring a gamut of Malaysian Negeri Sembilan and Indonesian Padang dishes. The eatery establishment has sailed the food industry waters successfully since 2004 and currently has five branches. However, there are certain imperatives they have to institute to integrate...

... United Arab Emirates Franchising Entrepreneurship Strategy Food industry This is a field-researched real case about a growing food business started by local entrepreneurs in Abu Dhabi, UAE. Slices, a UAE-based organic food pioneer company is becoming popular in UAE. The company was poised...

... teaching notes. Fauzia Jabeen can be contacted at: fauzia.jabeen@adu.ac.ae © Emerald Group Publishing Limited 2013 Emerald Group Publishing Limited Licensed re-use rights only Fast food industry United Arab Emirates Entrepreneurship International expansion Fast foods Food industry...

... of these strategies is the establishment of a win-win partnership with partners that distribute the company products on the foreign markets. The case deals with a successful experience of a win-win partnership from an emerging country SME, the Tunisian food industry firm GIAS, which began its internationalization...

... rights only Breakfast Launch Glocal marketing Food industry New products Marketing Farah Naz Baig Target audience: BBA final year students, MBA first year Courses: Marketing Management, New Product Development, Retail Management, Global Marketing...