...Subhalaxmi Mohapatra; Diti Pundrik Vyas Corresponding author Diti Pundrik Vyas diti.p.vyas@gmail.com © 2026 Emerald Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Small business Growth strategy Value-chain analysis Cloud kitchen Healthy food...

... regained positive growth, they then started to lose momentum. In this scenario, Kofi, the CEO and co-founder, is considering marketing strategies to catalyze growth. Students assume the role of Kofi and are asked to recommend growth strategies to move the company forward. In doing so, they must scan...

... environmental changes affect the organisation; and create: formulate a growth strategy for Berrylush. Case overview/synopsis Two young MBA graduates from a top Indian management institution dreamed of running a large-scale business, providing women all over India with high-quality western clothing...

...Ahmad Izzat Fauzan Sahim; Raja Nerina Raja Yusof Learning outcomes At the end of the case study exercise, students will be able to evaluate a company’s competitive standing and formulate business growth strategies based on internal and external environment analysis, develop business strategies...

..., such as decisions related to growth strategy (remain small and unique vs become large and mass scale), to maintain a physical presence vs digital presence and the form of digital presence, are dwelt upon. The case is aimed at graduate students in an entrepreneurship or family business course. It could also...

... entrepreneurship local business video values competitive advantage Porter's Five Forces branding growth strategy Board plan 1. Porter's Five Forces. Set in 2015, this case studies the evolution of Devils Backbone Brewing, LLC (DBB), from idea to fast-growing start-up. In the case, company...

... to know why franchising is such a common way of delivering services to end users, describe the “place” decisions of physical channels, and be familiar with the strategic and tactical location considerations and devise a growth strategy to expand the business. Case overview/synopsis Situated at Tito’s...

... development Sustainable development Strategic marketing Marketing management Growth strategy Market dynamics Strategic decision-making Industry trends Industry analysis Sustainability PESTEL analysis Porter’s five forces 3Cs model Competitive landscape This case study is about young...

... The instructor should now ask the class to put together the results of the first four questions into a coherent growth strategy. This will include suggestions from different students, then choose the top three strategies and add to them. This will mean carrying out a vote in class, letting all students suggest...

... re-use rights only Marketing strategy Growth strategy Value creation Sustainable competitive advantage Strategic management Services marketing Competitive advantage The case details the growth story of Vakrangee Limited (Vakrangee) from its humble beginnings in 1990...

...Rihana Hoosain; Geoff Bick; Mikael Samuelsson Subject area of the teaching case: The case is particularly relevant for students studying elements of business strategy with an interest in strategic decision-making, competitive strategy, and growth strategy. The case leverages several strategic...

...—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. branding consumer marketing corporate strategy decision-making growth strategy market research marketing planning marketing strategy product management R&D Motorcycle...

... to reduce wait times, expand distribution channels, or franchise? Students assume the role of Velez and are asked to recommend which growth strategy would be their top priority. In doing so, they are required to evaluate how these strategies pertain to the company's business model and value proposition...

... and functions of nonprofit financial statements, expectation/commitment documents, and performance dashboards Understand the challenges of choosing a growth strategy for a successful nonprofit at a key point in its maturity Identify the potential pitfalls of electing a founder to a board...

...-managers needed to decide on a growth strategy that would let them leverage their strengths. In analyzing their successes so far, they needed to evaluate their business model including their product line, target markets, marketing strategy (including the pricing strategy, product lines, and channels...

..., used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Business Process Improvement Entrepreneurial Finance Growth Strategy International Business Logistics...

... by refocusing on its core and driving strong organic growth. By 2014, the stock price had reached $40, an all-time high. To prevent history from repeating itself, Schultz wanted to ensure that Starbucks' growth strategies not only addressed market opportunities, but also were aligned with the company's brand...

... in a retrieval system, used in a spreadsheet, or transmitted in any form or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Board of Directors Corporate Strategy Decision Making Family Businesses Growth Strategy...

... or by any means—electronic, mechanical, photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Competitive Strategy Financial Analysis Growth Strategy Marketing Marketing Planning Marketing Strategy Pricing Strategy Strategic Planning Strategic Positioning...

..., photocopying, recording, or otherwise—without the permission of Kellogg Case Publishing. Growth Strategy Information Management Joint Ventures Nonprofit Management Organizational Behavior Organizational Effectiveness Performance Measurement Service Management Strategic Alliances Strategic...