... please submit any errata to editorial@dardenbusinesspublishing.com . management communication public relations corporate image scandal crisis communication reputation brand In October 2016, Timothy Sloan, the newly appointed CEO of American banking giant Wells Fargo, faced a massive...

... loss and loss of trust and reputation with communities. Roy pondered on the nature of the crisis: Had it been purely technical or stakeholder-induced? What had led to the chaotic condition? Could things have been done differently? Had OIL missed out on a window of opportunity? The complexity...

... India Reputation PSU Petroleum Large Incorporated on February 18, 1959, Oil India Ltd. was a leading public sector oil and gas company with interests in exploration, development, production, and transportation of crude oil and natural gas in India. Since its inception, Oil India...

... Coordination Reputation Service Level Financial Instruments Inventory Management Competitive Advantage In the late 1990s, Blockbuster had tremendous success with a business strategy that emphasized delivering superior value by increasing the availability of new releases. This fit well with its...

... problems. Campaign Communication Decision Stakeholders Reputation Transport Large On March 6, 2015 the Brand Ambassador campaign had completed a little over two years. Launched in 2013 to bring about awareness and dispel negativity about the Metro Rail project...

...Melodena Stephens Balakrishnan Subject area Crisis management, reputation and brand management, corporate communication, logistics, organization strategy. Study level/applicability Post-graduate and executive education. Case overview The Eyjafjallajökull Iceland Volcano erupted on April 14...