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Keywords: channel strategy
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Teaching Notes
PepsiCo: QTG Emerging Channel Investment
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–18.
Published: 20 January 2017
... Growth – – – −20.4% 1 Data unavailable. 2 Public companies trading on the New York Stock Exchange, the American Stock Exchange, and the NASDAQ National Market. Source: Hoover's Online. channel strategy consumer packaged goods retailing health and wellness...
Teaching Notes
PTC: Launching an Entirely New Product Platform
Available to Purchase
Journal:
Teaching Notes
Teaching Notes 1–11.
Published: 20 January 2017
... product platform. Sales and channel strategy also figures prominently in the case. Download teaching note as PDF Exhibit 1: An Example of a 3-D CAD Component Solid Model: Boeing 757 EA Door Geometry Exhibit 3: CAD Market Share, 2000 (estimated) Exhibit 6: Sales Force...
