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Keywords: Strategic communication
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Journal Articles
Transforming Government: People, Process and Policy (2024) 18 (1): 103–117.
Published: 25 December 2023
...Jeffrey A. Stone; Kimberly J. Flanders; Pedro Robles; Salih Hakan Can Purpose This study aims to investigate how a sample of US municipalities use social media for strategic communication, focusing on efforts to effectively measure and evaluate that communication. Research questions focus...
Journal Articles
Transforming Government: People, Process and Policy (2021) 15 (3): 319–334.
Published: 03 June 2021
... was conducted to extract data on the Twitter communication of the chosen missions, followed by a quantitative analysis on which elements of the EU’s strategic communication can be identified. The timeframe for investigation was set up between 1 January 2019 and 31 August 2020. Findings Patterns...
