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Journal Articles

Antecedents involved in developing fast-food restaurant customer loyalty

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Gurmeet Singh, Neale Slack, Shavneet Sharma, Karishma Mudaliar, Suman Narayan, Rajini Kaur, Keshmi Upashna Sharma
Journal: The TQM Journal
The TQM Journal (2021) 33 (8): 1753–1769.
https://doi.org/10.1108/TQM-07-2020-0163
Published: 11 March 2021
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