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Journal Articles

Brand equity in a tourism destination: a case study of domestic tourists in Hoi An city, Vietnam

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Vinh Trung Tran, Nguyen Phuc Nguyen, Phuong Thi Kim Tran, Tuan Nien Tran, Thuan Thi Phuong Huynh
Journal: Tourism Review
Tourism Review (2019) 74 (3): 704–720.
https://doi.org/10.1108/TR-08-2017-0130
Published: 04 January 2019
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Journal Articles

Destination perceived quality, tourist satisfaction and word-of-mouth

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Tz-Li Wang, Phuong Thi Kim Tran, Vinh Trung Tran
Journal: Tourism Review
Tourism Review (2017) 72 (4): 392–410.
https://doi.org/10.1108/TR-06-2017-0103
Published: 20 November 2017
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