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Keywords: 、願意支付溢價、
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Journal Articles
Journal:
Tourism Review
Tourism Review (2026) 81 (4): 1265–1297.
Published: 09 May 2025
... to pay more Friendly tourism environment 關鍵詞: 計畫行為理論、 S-O-R 、願意支付溢價、 友善旅遊環境 Teoría del comportamiento planificado S-O-R Disposición a pagar más Entorno turístico amigable Taiwan’s distinctive environment offers a plethora of unique cultural, natural and culinary attractions...
