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Purpose
This paper aims to introduce the papers in this issue and to explain the pertinence of the strategic question.
Design/methodology/approach
A brief context for the strategic question is provided, as well as the issue alignment and a content analysis of the papers selected.
Findings
From the analysis of the papers selected for this theme issue, it becomes clear that sustainable development is now one of the major concerns in the world today.
Originality/value
The papers selected for this issue shed light on an important theme issue question: how can tourism strategy contribute to sustainable development?
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2019
Emerald Publishing Limited
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