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Keywords: Branding
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Journal Articles
Worldwide Hospitality and Tourism Themes (2025) 17 (3): 314–321.
Published: 06 March 2025
... Limited Licensed re-use rights only Ecotourism Eco tourists Motivational factors Push and pull factors Marketing Branding COVID-19, a global crisis, has significantly transformed many aspects of our daily life. It has altered the way individuals carry out their routine activities...
Journal Articles
Worldwide Hospitality and Tourism Themes (2021) 13 (6): 763–772.
Published: 09 September 2021
... Platres and Layia. Lienite Litavniece can be contacted at: lienite.litavniece@rta.lv 07 07 2021 07 07 2021 07 07 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Tourism destinations Branding Thematic tourism Rural...
Journal Articles
Worldwide Hospitality and Tourism Themes (2021) 13 (1): 109–123.
Published: 22 March 2021
...Michael Louis Fabien Pompeia Purpose The purpose of this paper is to assess the suitability of a single brand for micro, small and medium enterprises (MSMEs) in the hospitality sector to boost sustainable development in Mauritius. Design/methodology/approach The research design focuses...
Journal Articles
Worldwide Hospitality and Tourism Themes (2013) 5 (1): 14–26.
Published: 25 January 2013
...Hadyn Ingram; Deborah Grieve; Louise Hunt; Nick Johns Purpose The purpose of this paper is to examine the nature of nostalgia, especially nostalgia associated with place, and its potential in the development of branding and advertising images for the hospitality industry. Design/methodology...
