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Keywords: European travel commission
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Journal Articles
Measuring tourism success: how European National Tourism Organisations are shifting the paradigm
Available to Purchase
Worldwide Hospitality and Tourism Themes (2022) 14 (1): 79–84.
Published: 31 December 2021
.../approach This paper provides an analysis of the European Travel Commission's position regarding the development of a sustainable tourism ecosystem and the definition of new metrics to measure this transition, thus allowing European National Tourism Organisations (NTOs) to share knowledge and learn from...
