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Keywords: Generative AI
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Journal Articles
Worldwide Hospitality and Tourism Themes (2025) 17 (5): 602–615.
Published: 05 September 2025
...Dimitrios Stergiou Purpose This article demonstrates how generative AI, particularly ChatGPT, can be used to support HRM in the hotel industry. It focuses on equipping HR professionals with implementable insights on crafting effective prompts and verifying AI-generated recommendations to address...

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