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Keywords: Guest satisfaction
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Journal Articles
Worldwide Hospitality and Tourism Themes (2025) 17 (1): 132–143.
Published: 19 February 2025
... to incorporating AI applications into operational processes. However, it is crucial for employees to understand that embracing AI can boost job productivity, thereby enhancing employee and guest satisfaction. Originality/value This study is original because it examines a new topic, concerning AI in hotels...
