... Publishing Limited 2026 Emerald Publishing Limited Licensed re-use rights only Neuroscience Hospitality and tourism industry Consumer behavior Experience design Neurophysiology Behavioral measurement For many years, hospitality and tourism research has primarily relied on self-report...

...Uzeyir Kement Purpose This article aims to provide a conceptual framework for understanding the role and potential contributions of neuroscientific, physiological and behavioral measurement techniques in the hospitality and tourism industry. In line with the thematic issue, the study discusses how...

... This article provides insights from practitioners and academics relating to the current and on-going impact of the COVID-19 pandemic and developmental steps that the hospitality and tourism industry in India is taking in response. Technology enablement is relatively well established in hotels and, as a tool...