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Keywords: MICE tourism
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Journal Articles
Worldwide Hospitality and Tourism Themes (2024) 16 (4): 457–463.
Published: 27 August 2024
...Raffaela Ciuffreda; Biagio Simonetti Purpose The purpose of this study is to assess the current state of MICE tourism in Campania and explore strategic opportunities for its development. By identifying the strengths and weaknesses of this sector, the research aims to provide insights into how...
