Keywords: Reviews
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Journal Articles
Journal Articles
Worldwide Hospitality and Tourism Themes (2015) 7 (3): 242–250.
Published: 08 June 2015
...Dr John Bowen, Dr Seyhmus Baloglu; HyeRyeon Lee; Shane C. Blum Purpose – The purpose of this paper is to investigate how hotels respond to online reviews on a third-party Web site (such as TripAdvisor) based on the hotel’s star rating. Design/methodology/approach – Content analysis was used...

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