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Purpose

– This paper aims to answer two questions: According to research carried out in the last decades, what are the factors that influence materialism in children? And, can these factors be classified in a comprehensive conceptual framework?

Design/methodology/approach

– The paper reviews the most cited articles on the topic published in academic journals during the last 35 years, as well as a selection of articles in specific journals published during the last ten years.

Findings

– A conceptual framework is provided which classifies the factors in three groups: individual factors, semi-contextual factors (family related) and contextual factors (external influences).

Practical implications

– The classification helps to understand how the factors relate to each other, and is intended to be a tool for parents, educators and policy makers willing to understand how to deal effectively with materialism in children.

Originality/value

– As far as is known, this paper is the first attempt to classify the factors that influence materialism in children in a conceptual framework.

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