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Keywords: Charitable giving
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Journal Articles
Money matters: does the symbolic presence of money affect charitable giving and attitudes among adolescents?
Available to Purchase
Young Consumers: Insight and Ideas for Responsible Marketers (2012) 13 (4): 329–336.
Published: 16 November 2012
... and affect adolescents' attitudes toward charitable giving. The role of gender in charitable giving and attitudes is also to be investigated. Design/methodology/approach The study's subjects consisted of 114 adolescents ranging in age from 13‐14. Using an experimental design, each subject was randomly...
