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Keywords: Cohort analysis
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2025) 26 (7): 1–21.
Published: 30 April 2024
... advertising Search engine results page Cohort analysis Purchase intention Trust Perceived value Irritation Product risk Time risk Rodney Graeme Duffett can be contacted at: duffetr@cput.ac.za Google is the top-rated search engine with a 91.9% market share of search engines, which...
