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Journal Articles
International Journal of Advertising and Marketing to Children (2000) 2 (1): 59–66.
Published: 01 February 2000
... from the schools themselves, Poise Marketing is helping Friends Provident sell policies through schools. The fact that schools marketing can achieve sales should give brand managers comfort that they are spending their budget wisely. © MCB UP Limited 2000 Schools Data Sales Homes Kids...
