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Keywords: Environmental concerns
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2025) 26 (2): 314–331.
Published: 27 January 2025
...Shalini Srivastava; Ramzan Sama; Bikramjit Rishi; Niranjan Rajpurohit Purpose Vegan cosmetics are becoming popular among consumers as they are made without animal ingredients. This study aims to analyse the impact of religious beliefs and environmental concerns on consumer–brand relationships...
