...Malene Gram; Margaret Hogg; Bodil Stilling Blichfeldt; Pauline MacLaran Purpose – The purpose of this paper is to address the meaning of food consumption practices in maintaining intergenerational relationships between young university students and their parents. Design/methodology/approach...

... and short film aims to explore the theory in practice of food consumption for young consumers, particularly impression management required to create/maintain an attractive identity to the opposite sex. Design/methodology/approach The authors adopt an interpretive approach to an in‐depth analysis...