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Keywords: Green consumption behavior
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2023) 24 (6): 686–703.
Published: 12 July 2023
... 2023 Emerald Publishing Limited Licensed re-use rights only Technological factor Relational factors Green buying intention Green consumption behavior Green organizational citizenship behavior Young consumer The advent of digital and online shopping has presented both opportunities...
