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Keywords: Mobile payments
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Journal Articles
Understanding the key drivers in using mobile payment (M-Payment) among Generation Z travellers
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Young Consumers: Insight and Ideas for Responsible Marketers (2024) 25 (5): 645–664.
Published: 21 February 2024
... Limited Licensed re-use rights only Online payments Mobile payments M-Payment Gen Z Travellers Cashless mobile payment (M-payment) has become increasingly popular in recent years, and this trend is especially evident in the tourism industry. M-payment has been widely adopted globally...
