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Keywords: Parenting for dogs
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Journal Articles
New kids on the mall: babyfied dogs as fashionable co-consumers
Available to Purchase
Young Consumers: Insight and Ideas for Responsible Marketers (2014) 15 (3): 263–272.
Published: 12 August 2014
... Limited 2014 Fashion Babyfication of dogs Consumerism on dogs Dog-fashion Dogs Parenting for dogs When I wondered about the need to dress the dog, my Japanese friends explained that clothing was the means to cover the dog’s so-called “natural nudity” (Wilson, 2012 , p. 85-92). Other...
