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Keywords: Product innovation
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2007) 8 (1): 36–51.
Published: 20 March 2007
... on this subject would be highly valuable, from both academically and business point of view. © Emerald Group Publishing Limited 2007 Consumer behaviour Product innovation Social networks Children (age groups) There is a growing interest in the children's consumer market in the academic...
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2005) 6 (2): 44–59.
Published: 01 March 2005
..., Denmark. YOUNG CONSUMERS Quarter 1 2005 59 © Emerald Group Publishing Limited 2005 Children (Age groups) Product innovation Diffusion Innovation ...
