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Keywords: Self-efficacy
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2026) 27 (7): 1026–1047.
Published: 08 July 2026
...Ivo Novitaningtyas; Widya Paramita Purpose This study aims to examine how perceived authenticity formed through social media induces emotional satisfaction and promotes tourists’ pro-environmental behavior through environmental self-efficacy. The study also assesses the moderating role...
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2025) 26 (2): 247–269.
Published: 08 January 2025
... 2024 29 10 2024 06 12 2024 08 12 2024 © Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Prior research has addressed perceived risk, buying intention and self-efficacy as individual predictors of cart abandonment but may possibly lack...
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2024) 25 (1): 28–44.
Published: 05 September 2023
...’ perceived risk of toxicity may affect game brand loyalty through the moderated mediation effects of game brand identification, self-efficacy, and perceived support from game brand. Design/methodology/approach The moderated mediation model was tested using the conditional process analysis (N...
