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Keywords: Sri Lanka
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Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2023) 24 (2): 203–218.
Published: 19 January 2023
... Adjustable Children Children’s clothing Parents Sri Lanka The world is following the trend towards slow fashion in keeping with the concept of sustainability, which focuses on “sustainable and conscious approaches to fashion production and consumption” (Elena, 2017). Slow fashion persuades...
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2011) 12 (2): 121–132.
Published: 14 June 2011
...Chamil Viranga Rathnayake Purpose This study seeks to examine the fashion consciousness of young consumers in the Southern Province of Sri Lanka, and to explain the impact of gender and education on fashion consciousness of young fashion consumers. Design/methodology/approach A survey design...
