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Keywords: Teen shoppers
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Journal Articles
A troubled relationship: an exploration of mall retailers and teen shoppers' thoughts, behaviors, and coping strategies as they interact with each other
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Young Consumers: Insight and Ideas for Responsible Marketers (2012) 13 (3): 242–254.
Published: 24 August 2012
...Kay M. Palan; Lynnea Mallalieu Purpose This research aims to examine some of the main sources of frustration in the relationship between retailers and teen shoppers and the coping strategies they use as they interact with each other in a mall environment. Design/methodology/approach Data were...
