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Keywords: Well-being
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Journal Articles
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2024) 25 (2): 170–187.
Published: 23 October 2023
... social media affects teens’ self-reported subjective well-being. Design/methodology/approach This research used Preacher and Hayes process modeling to conduct path analysis on data collected on 585 teenagers from across the USA. Findings Results showed that along a negative pathway, frequent...
Journal Articles
Journal Articles
Young Consumers: Insight and Ideas for Responsible Marketers (2011) 12 (4): 295–309.
Published: 22 November 2011
.... Findings Findings indicate both genders experience m‐bullying and that levels of self‐esteem were found to have a direct effect on overall well being. Originality/value While prior research emphasised the positive aspects of enhanced connectivity, this paper advances understanding of the negative...

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