Market development manager

Market development manager

Plascoat has appointed Nico den Broeder as market development manager ­ appliances.

Nico has been with Plascoat for more than eight years and has established a track record in the appliances sector that includes piloting multi-national refrigerator manufacturers through the change from PVC to LDPE coating of its wirework shelving.

In his new position he will lead the introduction of Talisman 10, the new Plascoat polyolefin designed specifically for the coating of dishwasher baskets, with major performance and cost saving benefits over traditional nylon.

Nico will continue to be based in Holland and can be contacted at Plascoat Europe BV, Kerkweg 11, Postbus 9, 3214 Zuidland, The Netherlands. Tel: +31 (0) 181 458888.