Keywords: Business performance
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2022) 34 (4): 759–777.
Published: 19 August 2021
... 17 07 2021 © Emerald Publishing Limited 2021 Emerald Publishing Limited Licensed re-use rights only Junzi Confucianism Strategic marketing orientation Scale development Corporate social responsibility Business performance Given the growing importance of the Chinese market...
Journal Articles
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2018) 30 (5): 1319–1346.
Published: 06 November 2018
... path analysis is used to examine the above mediating role. Findings Results indicate that intelligence dissemination (ID), response implementation (RI) and business performance relationship is significantly mediated via fellow-feelings and organisational harmony. However, the relationship between...
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2012) 24 (2): 288–304.
Published: 30 March 2012
... between price satisfaction and business performance in an agriculture industry. Price satisfaction refers to the psychological result of a difference between price expectations and price perceptions (Gyau et al., 2011 ; Matzler et al., 2006). In any market exchange relationships...
Journal Articles
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2010) 22 (3): 330–350.
Published: 06 July 2010
... Indian retail banking context. © Emerald Group Publishing Limited 2010 Market orientation Business performance Banking India Service industries Autonomy can be defined as the degree to which one may make significant decisions without the consent of others and can be treated...
Journal Articles
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2006) 18 (4): 254–265.
Published: 01 October 2006
... forces Business performance Content management The arrival of world‐class competition has challenged the very survival of companies in many of the Indian industrial sectors. Competition has become intense and new practices like submitting tenders on the net is gradually becoming the order...
Journal Articles

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