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Keywords: Developing country
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2013) 25 (4): 655–673.
Published: 06 September 2013
...Ahmed Shahriar Ferdous; Michael Jay Polonsky Purpose – The purpose of this paper is to examine whether the theory of planned behavior (TPB) can be used to explain financial salespeople's ethical selling intentions and behaviour in developing countries. Understanding salespeople's ethical...
