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Keywords: Digital asset
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2024) 36 (6): 1374–1392.
Published: 21 December 2023
...Won-jun Lee; Moon-Kyung Cha Purpose The non-fungible token (NFT) market has been multiplying in recent years. NFTs are tokens stored on a blockchain network based on smart contract technology that can be used to represent ownership of digital assets and cannot be changed like-for-like. With NFTs...
