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Keywords: Digital world
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Journal Articles
Garry Wei-Han Tan, Eugene Cheng-Xi Aw, Tat-Huei Cham, Keng-Boon Ooi, Yogesh K. Dwivedi, Ali Abdallah Alalwan, Janarthanan Balakrishnan, Hing Kai Chan, Jun-Jie Hew, Laurie Hughes, Varsha Jain, Voon Hsien Lee, Binshan Lin, Nripendra P. Rana, Teck Ming Tan
Asia Pacific Journal of Marketing and Logistics (2023) 35 (12): 2932–2946.
Published: 02 June 2023
... Metaverse Marketing Logistics Supply chain management Virtual reality Extended reality Augmented reality 3D virtual world Mixed reality Web 3.0 Digital world Avatars As the digital landscape evolves, the metaverse emerges as the game-changing frontier for businesses worldwide. Ball (2022...
