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Keywords: Emotional branding
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Journal Articles
Quiet luxury, cultural boundaries: exploring lingerie consumption through emotional and social lenses in Indonesia
Available to Purchase
Asia Pacific Journal of Marketing and Logistics 1–14.
Published: 24 October 2025
... at: amalia.maulana@binus.ac.id 08 04 2025 02 07 2025 06 09 2025 07 09 2025 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Luxury lingerie Symbolic consumption Quiet luxury Indonesia Emotional branding Luxury consumption has...
