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Keywords: Explanatory mixed method
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Journal Articles
An explanatory mixed method study of outdoor food delivery robots: technology affordance approach
Available to Purchase
Asia Pacific Journal of Marketing and Logistics 1–17.
Published: 05 September 2025
... the technology affordance perspective with perceived risk theory. It provides vital theoretical implications regarding the technology adoption literature and promotes explanatory mixed methods. The findings argue the possibility of OFDRs replacing human food delivery jobs shortly, guiding the future multi...
