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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2006) 18 (3): 201–222.
Published: 01 July 2006
...Yang Xia; Zafar U. Ahmed; Morry Ghingold; Ng Kuan Hwa; Tan Wan Li; Wendy Teo Chai Ying Purpose Although considerable consumer research has focused on family purchase decision‐making in families in Western countries, only limited attention has been paid to family purchase decision‐making within...
