... in an export context. It also explores whether perceived firm size conditions these links and highlights digitally encountered, verifiable cues (e.g. certifications and origin labels). Design/methodology/approach Survey data from 320 Korean consumers were analyzed via a confirmatory factor analysis...

... the knowledge of media’s monitoring role in the financial market. And this megaphone effect is strengthened by firm size in which larger firms have spotlight effect in draw public attention due to higher expectations in terms of social responsibility. Hao He can be contacted at: hehao@csust.edu.cn 03...