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Keywords: Global demographic shift
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2026) 38 (1): 126–147.
Published: 25 August 2025
... aging Travel therapy Senior tourism Wellness tourism Global demographic shift Despite influencing public health and social policies, successful aging and active aging theories are inconsistently applied in tourism (Lee and Koo, 2024). Many senior travel options cater mainly to affluent...
