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Keywords: Green consumerism
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2017) 29 (1): 80–97.
Published: 09 January 2017
... consumerism Environmental concerns (EC) have grown as production systems pollute the natural and social environment, and as products or services are developed without attention to maintaining a green identity. Increased EC leads to the concept of green consumerism (Elkington et al., 1990...
