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Keywords: Hotel
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Journal Articles
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2022) 34 (5): 865–886.
Published: 24 August 2021
... of tourists by simultaneously investigating how these three characteristics influence tourists' healthy and ecological food choices at hotel buffets. Design/methodology/approach A randomised 4 × 2 between-subject experimental design, replicated in two hotels, collected perceptions of 329 participants...
Journal Articles
Asia Pacific Journal of Marketing and Logistics (2020) 32 (1): 1–22.
Published: 31 May 2019
...Matthew Tingchi Liu; Yongdan Liu; Ziying Mo; Zhidong Zhao; Zhenghao Zhu Purpose The purpose of this paper is to focus on how corporate social responsibility (CSR) (i.e. responsibility to customers, employees and society) influences customer behavioural loyalty in the hotel industry. The mediating...

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