Keywords: Interface layout
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2023) 35 (2): 472–492.
Published: 24 March 2022
... they influence users' interaction intention, cognitive process, and decision-making. Design/methodology/approach In this paper, 6 layout attributes that quantify the aesthetic design of the interface layout and 3 eye-movement indicators that connect to human aesthetic preference were identified through...

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