... Group Publishing Limited 2012 United Arab Emirates Internet Online access Consumer behaviour Customer services quality Online booking services Trust Image Quality Offline factors Online reservation constitutes one of the largest and fastest‐growing segments of B2C e‐commerce...

.... Advancements in computer technology and the increasing use of the internet have made e‐commerce an indispensable part of the virtual space. With the expansion of e‐commerce, a rapidly increasing number of firms have been launching e‐shopping malls. The volume of e‐commerce transactions has also been increasing...

... collected via internet questionnaires. Based on the internet investigation and pretest, this study chose the stimuli for research products, virtual brands, eWOM, and message source credibility. Via a 2 (notebooks vs shampoo) *2 (appeal: rational vs emotional) experimental design, 211 effective samples were...

...James B. Wiley; Vallen Han; Gerald Albaum; Peter Thirkell Purpose The paper's aim is to illustrate the use of a technique that can help researchers choose which techniques, and at what level, to employ in an internet‐based survey. Design/methodology/approach A screening experiment, designed...

...Julian Ming‐Sung Cheng; Edward Shih‐Tse Wang; Julia Ying‐Chao Lin; Shiri D. Vivek Purpose This study aims to investigate the impact of perceived value on customer intention to use the internet as a retailing platform and, more specifically, the impact that perceived value (comprising functional...

...Hoang Thi Phuong Thao; Fredric William Swierczek Purpose The purpose of this paper is to investigate how small and medium‐sized travel agencies as business customers perceive the benefits and barriers of Internet use that related to the development of a positive relationships and loyalty...

...Vinh Nhat Lu; Craig C. Julian Purpose This study seeks to examine the empirical link in export market ventures of the relationship between the internet (when it is used for communication, networking, market research, sales, image enhancement, cost reduction and competitive advantage purposes...

...Wen Gong; Zhan G. Li; Rodney L. Stump Purpose This study seeks to investigate the role and effect of national culture on internet use and access across countries and whether this is moderated by socio‐economic factors, specifically levels of education. Design/methodology/approach Hofstede's...

...Tho D. Nguyen; Nigel J. Barrett Purpose This study aims to investigate the factors that affect the intention to adopt the internet by export firms in transitional markets. Design/methodology/approach A sample of 144 export firms in Vietnam was surveyed to test the model. Structural equation...

... Publishing Limited 2005 Retailing Carrefour Korea Discount store management Consumer complaint Globalisation Localisation Asia Content analysis Internet Complaints of Asian Shoppers toward Global Retailer: A Content Analysis of e-Complaining to Carrefour Korea by Cheol Park, Associate...

...Xiaodong Wong; David C. Yen; Xiang Fang China became the second largest Internet market and the biggest mobile phone market in the world in 2002. It is estimated that with China’s entry to the WTO, its commitments to liberalization in the telecommunication and financial services sectors will spur e...

... in the benefits sought, lifestyles and demographics etc. Suggests that this work can assist marketing managers to focus on one or more segments that show salient consumer preferences for the benefits provided by their products or services. © MCB UP Limited 2001 Marketing Market segmentation Internet...