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Keywords: Interpretive structural modeling
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2013) 25 (2): 263–286.
Published: 29 March 2013
...T.C. Melewar; Sharifah Alwi; S.J. Gorane; Ravi Kant Purpose The purpose of this paper is to identify the supply chain management enablers (SCMEs) and establish relationships among them using interpretive structural modeling (ISM) and find out driving and dependence power of enablers, using fuzzy...
