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Keywords: JOMO
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2025) 37 (6): 1627–1648.
Published: 08 November 2024
...Poh Ling Tan; Fandy Tjiptono; Ser Zian Tan Purpose Fear of Missing Out (FOMO) is characterized by anxiety over potentially missed experiences, while Joy of Missing Out (JOMO) embraces contentment in opting out of social engagements. Drawing on cognitive appraisal theory, this study aims...
