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Keywords: Market entry
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2013) 25 (1): 131–143.
Published: 07 January 2013
...Kim-Shyan Fam, Ernest Cyril de Run and Paurav Shukla; Keith J. Perks; Stephen P. Hogan; Paurav Shukla Purpose – Whilst earlier studies of market entry success factors have mostly focused on large emerging markets such as China or India, limited attention has been given to smaller emerging markets...
Journal Articles
Asia Pacific Journal of Marketing and Logistics (1999) 11 (4): 47–60.
Published: 01 December 1999
... Imports will Change Japan - for the better, May 1993, pp.3035. 60 APJML Japan Protectionism International trade Market entry © MCB UP Limited 1999 ...
