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Keywords: Materiality
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Journal Articles
Asia Pacific Journal of Marketing and Logistics (2001) 13 (2): 72–84.
Published: 01 June 2001
... that Canadians had a stronger desire for more and better possessions, willingness to strive for more possessions, together with a high degree of how possessions contribute to self‐image. © MCB UP Limited 2001 Japan Canada Materiality Social economics Social Comparison and Possessions: Japan vs...
